首页英语词典brandbrand的意思

brand

英 [brænd] 美[brænd]

英英释义同义词辨析考试真题实用场景例句

近义词tag mark label burn

vt. 铭刻于，铭记；打烙印于；印…商标于
n. 商标，牌子；烙印
n. (Brand)人名；(英、德、俄、西、意、罗、葡、捷、芬、瑞典、匈)布兰德；(法)布朗

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词态变化

复数: brands;第三人称单数: brands;过去式: branded;过去分词: branded;现在分词: branding;

中文词源

brand 品牌

来自zero-grade 词根br, 加热，燃烧，词源同burn . 原指用燃烧的铁块给牲畜做记号，后指品牌。

英英释意

1. a name given to a product or service

2. a recognizable kind;: "there's a new brand of hero in the movies now"; "what make of car is that?"

3. identification mark on skin, made by burning

4. a piece of wood that has been burned or is burning

5. a symbol of disgrace or infamy;: "And the Lord set a mark upon Cain"--Genesis

6. a cutting or thrusting weapon with a long blade

英文词源

brand: brand: [OE] A brand was originally a ‘piece of burning wood’; the word comes from West and North Germanic *brandaz, a derivative of the same base (*bran-, *bren-) as produced burn, brandy, and perhaps broil. In the 16th century it came to be applied to an ‘(identifying) mark made with a hot iron’, which provided the basis for the modern sense ‘particular make of goods’, a 19th-century development.

A specialized (now archaic) sense of the word in English and other Germanic languages was ‘sword’ (perhaps from the flashing sword blade’s resemblance to a burning stick). This was borrowed into Vulgar Latin as *brando, and its derived verb *brandīre came into English via Old French as brandish [14]. Brand-new [16] may be from the notion of emerging pristine from the furnace.
=> brandish, brandy, broil, burn
brand (n.): Old English brand, brond "fire, flame; firebrand, piece of burning wood, torch," and (poetic) "sword," from Proto-Germanic *brandaz (cognates: Old Norse brandr, Old High German brant, Old Frisian brond "firebrand, blade of a sword," German brand "fire"), from root *bran-/*bren- (see burn (v.)). Meaning "identifying mark made by a hot iron" (1550s) broadened by 1827 to "a particular make of goods." Brand name is from 1922.
brand (v.): c. 1400, "to brand, cauterize; stigmatize," originally of criminal marks or cauterized wounds, from brand (n.). As a means of marking property, 1580s; figuratively from c. 1600, often in a bad sense, with the criminal marking in mind. Related: Branded; branding.

同义词辨析

brand, trademark

这两个名词均含有"商标"之意。

brand：指生产厂家为自己的产品所取的专用名称。

trademark：指通过合法注册而印在商品上的特殊标记，即商标。

考试真题

Consumers are loyal to certain brands.

The biggest increases tended to be in brands that were popular with young smokers.

116 brands were looked at for this study.

According to a new study from Cornell University's Food and Brand Lab, small nonfood rewards—like the toys in McDonald's Happy Meals—stimulate the same reward centers in the brain as food does.

The new product’s brand name and packaging were an important part of the development process.

The new product's brand name and packaging were an important part of the development process.

They came up with a brand-new set of design proceduresThey made originality a top priority in their fashion design.

So, it is argued, stripping cartons of their branding will trigger no mass movement to quit.

And in 2010, the researchers reported that children aged 12 to 17 saw more athlete-endorsed food and beverage brand commercials than adults.

After sorting the deals by category, they determined that among the 512 brands associated with the athletes, most involve sporting goods, followed closely by food and beverage brands.

But Oprah's particular brand of celebrity is not a good fit for the values of a university whose motto(座右铭),Veritas,means truth.

Unfortunately,many American universities seem awfully busy protecting their brand name and not nearly busy enough protecting the pursuit of knowledge

Thus, wearing the right brand of clothes or shoes may be of the utmost importance.

Would you please tell me where I can get batteries for this brand of camera?

Customers can bring shoes of any brand into an Adidas store to be shredded and turned into alternative fuels for energy creation instead of being burned as trash.

In fact, almost every interview I've ever had was due to a connection—one that I've gained through pure determination, not a school brand.

In reflection, my firm belief in the power of the brand was naive, not to mention a bit snobby.

This leads to building a brand of underconfident, suBMIssive, low-impact non-leaders and hampers their growth and career advancement.

Many Chinese brands, having developed their reputations over centuries, are facing new challenges from the modern market.

No one can say which brand will work best for you or feel best on your feet, so you have to rely on your experience and on the feel of each pair as you shop.

See, your computer has broken down again! It doesn't make sense to buy the cheapest brand of computer just to save a few dollars.

Such hijacked media are the opposite of earned media: an asset or campaign becomes hostage to consumers, other stakeholders, or activists who make negative allegations about a brand or product.

By offering on-trend items at dirt-cheap prices, Cline argues, these brands have hijacked fashion cycles, shaking an industry long accustomed to a seasonal pace.

Millennials, it seems, face the paradox of being the least formal generation yet the most conscious of style and personal branding.

Gap year experiences can lessen the blow when it comes to adjusting to college and being thrown into a brand new environment, making it easier to focus on academics and activities rather than acclimation blunders.

Such hiJacked media are the opposite of earned media: an asset or campaign becomes hostage to consumers, other stakeholders, or activists who make negative allegations about a brand or product.

We hail them as Americans in the making, or brand them as aliens to be kicked out.

实用场景例句

The newspapers branded her a hypocrite.: 报章指她是伪君子。

They were branded as liars and cheats.: 他们被说成是说谎者和骗子。

an unorthodox brand of humour: 别具一格的幽默

the leading brand of detergent: 一流品牌的洗涤剂

Champagne houses owe their success to brand image .: 香槟公司的成功在于他们的品牌形象。

brand loyalty (= the tendency of customers to continue buying the same brand): 品牌忠诚（顾客购买同一牌子商品的倾向）

(North Amercian English)You pay less for the store brand .: 商店品牌的东西要便宜些。

(British English)You pay less for the supermarket's own brand .: 超市自己品牌的东西要便宜些。

Which brand of toothpaste do you use?: 你用什么牌子的牙膏？

Winston is a brand of cigarette...: “温斯顿”是一个香烟品牌。

I bought one of the leading brands.: 我买了几个畅销品牌中的一种。

The British brand of socialism was more interested in reform than revolution.: 英国式的社会主义更加注重改革，而不是革命。

I was instantly branded as a rebel...: 转眼间我被诬蔑为叛徒。

The company has been branded racist by some of its own staff...: 一些内部员工谴责这家公司具有种族主义倾向。

The owner couldn't be bothered to brand the cattle.: 主人懒得给牛打烙印。

This is a very good brand of tea.: 这种牌子的茶叶很好.

We have the best brand of wines and spirits.: 我们有各种名牌葡萄酒和烈性酒.

Do you like this brand of tea?: 你喜欢这种茶吗 ?

They made a clean sweep of their old furniture and replaced it with brand new pieces.: 他们把旧家具全部去掉,换成全新的.

These cattle have my brand on them.: 这些牛身上打了烙印,标明是我的牛.

Which brand of toothpaste do you use?: 你用什么牌子的牙膏？

a brand new computer: 全新的计算机

Choose whichever brand you prefer.: 挑选你喜欢的那个品牌。

In office supplies, we're the brand leader.: 我们的产品是办公用品的领导品牌。

His waterproof trousers were brand new and stiff.: 他那条防水裤崭新笔挺。

The Sunday Times remains the brand leader by a huge margin.: 《星期日泰晤士报》仍以巨大的优势稳居报业龙头的地位。

It would be uneconomical to send a brand new tape.: 寄一盘新磁带过去不合算。

Winston is a brand of cigarette.: “温斯顿”是一个香烟品牌。

A brand was a mark of ownership burned into the hide of an animal with a hot iron.: 烙印是一种用烙铁烫印在牲畜毛皮上以标志其归属的印记。

brand

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