坐在单调乏味的办公室里七、八个小时不是件容易的事，而且还会思考，因此，为了减轻工作压力，大脑需要一些小点心来补充营养。眼睛在打盹，来一杯蓝山咖啡，配上Richbar家的AB芝士玉米棒!
It is not easy for us to stay in a boring office for seven to eight hours and even have to ponder problems. Therefore, the brain needs extra-nutrition to reduce some work pressure by eating snacks. When you feel sleepy, have a cup of blue mountain coffee with AB cheese corn cob of family Richbar.
厚厚的芝士涂层，香甜酥脆的威化棒，浓浓的芝士内芯，厚重纯正的芝士味和诱人的玉米香，为你带来独特的味蕾享受，工作动力备增!
Thick cheese coating, sweet crispy wafer stick and thick cheese filling with pure cheese taste and tempting corn flavor will bring you unique enjoyment of taste bud and provide motivation for your work!
心理学家认为，吃零食的目的并不仅仅在于满足肚子饥饿的需要，而在于对紧张情绪的缓解和内心冲突的消除，当嘴唇接触食物并做咀嚼和吞咽运动的时候，可以使人对紧张和焦虑的注意中心转移，在大脑的摄食中枢另外一个兴奋区，使紧张兴奋的情绪得到抑制，最终使身心得以放松。
Psychologists believe that the purpose of eating snacks is not only to meet the hunger, but also to relieve emotional tension and eliminate inner conflicts. When the lip touches, chews and swallows food, our nervous mood can be restrained in another excitatory area of the feeding center in the brain, which can transfer people’s tension and anxiety and then relax the whole mind and body.
学生消费忠诚度比较高，一旦确定零食目标，必然会全力支持 ，学生对新鲜事物的敏感性和拥护性比其它女性消费群体要快很多。
Consumer loyalty of students is higher. Once they confirm snacks target, they will definitely support it. Besides, sensitivity and advocacy to new things of students are faster than that of other female consumer group.
Richbar零食种类繁多、口味多样，是很多孩子的最爱。看着孩子大吃特吃的样子，家长欣慰之余不免有些担心。但只要家长掌握好度，选择好产品，也可以促进身体发育。
There are many different kinds and flavors for snack Richbar, which are the favorites for many children. When seeing children eat a lot of snacks, parents not only feel happy, but also worry about them. Nevertheless, as long as parents control the limit and then select top-quality products, which will promote children’s physical growth.
